11/09/09 SEAN PRATT PRESENTS HIS WEEKLY ARTICLE ON THE BUSINESS OF THE BIZ

Actor’s Cold Calling – An Essential Research and Development Tool for Your Career Success by Sean Pratt

Mastering the how-to’s of cold calling lies at the heart of building up your network.

Here’s a term that strikes fear into many an actor’s heart. But fear not! Cold calling is just one more job that you, as the secretary of your company, must do. Most actors dread doing this necessary chore because of a fundamental m… Continue

11/02/09 SEAN PRATT PRESENTS HIS WEEKLY ARTICLE ON THE BUSINESS OF THE BIZ

Actor Marketing Through the Mail: Advice on Using the Mail as a Medium for Advertising by Sean Pratt

Though it requires more effort, time and money, using the mail can still give you a lot of bang for your advertising buck.

With the advent of the Internet, and the ubiquity of email, websites and the creation of social and professional networks, it seems that many actors have forgotten the value of advertising through t… Continue

10/26/09 SEAN PRATT PRESENTS HIS WEEKLY ARTICLE ON THE BUSINESS OF THE BIZ

The Actor’s Business Cycle – Brand Loyalty: Why Trust, Behavior and Consistency are so Important to Your Career

The ultimate goal for every actor is having someone commit to repeatedly hiring them for work or recommending them to others for their projects.

The concept of the Actor’s Business Cycle, or ABC™, has been adapted from the corporate world. Taken step by step, these easy to understand ideas will provide you wi… Continue

10/19/09 SEAN PRATT PRESENTS HIS WEEKLY ARTICLE ON THE BUSINESS OF THE BIZ

Actor/Director Conversation – How to Discern Someone’s Style of Listening.

Understanding the director’s style of listening, as well as your own, will go a long way to helping you effectively communicate with each other.

The story has been told of the director who gave an actor the note, “Okay, the next time you do this scene I want to see some real passion and anger, so really tear up the stage.” So when the actor came… Continue

10/12/09 SEAN PRATT PRESENTS HIS WEEKLY ARTICLE ON THE BUSINESS OF THE BIZ

The Actor’s Business Cycle – Professional Relations: The Good, the Bad and the Ugly of Working in the Biz

Your participation, attitude and acting performance will be closely watched during and evaluated after each project.

The concept of the Actor’s Business Cycle, or ABC™, has been adapted from the corporate world. Taken step by step, these easy to understand concepts will provide you with a powerful tool to realize y… Continue